Frequently asked questions

Everything you need to know about our services and pricing.
How much should I spend on marketing?
Most small businesses allocate between 5% and 10% of revenue. If you're just starting out, $1,000 to $2,000 per month gives you enough to test what works. As you grow, you put more into what delivers. We work with businesses at different stages, so you only pay for what you need right now.
Why not just use AI for my marketing?
AI can be the fastest way to the trust of your customer. People spot and judge an AI written post or AI generated poster from a mile away. AI can write fast but it takes alot to write like you. Marketing built entirely on AI tends to sound like everyone else. AI is a genuinely useful tool. It's not a replacement for creating original ideas, human judgment, or strategy.
How often will I hear from you?
For project work, we check in at key milestones. For ongoing subscriptions, you get fortnightly updates and a monthly report that shows what we did and how it performed. We aim to reply within one business day. If you want more frequent contact, just ask.
Can I switch, change or add multiple services to my plan?
Yes. Add or remove services each month. Start with social media and add email marketing later. There's no penalty for changing direction. Just let us know before the next billing cycle.
Are there lock-in contracts?
No. Ongoing services run month-to-month. Pause, resume, or cancel anytime. For one-off projects, you get a clear quote upfront with no ongoing commitment unless you want it.
Who manages my account?
You work directly with our founder, James. He learns your business, stays with you over time, and coordinates any specialists involved in your account. You won't be passed around.
What if I'm not happy?
Tell us straight away. We'll fix it. Project work includes revision rounds. Subscriptions include regular check-ins to make sure things are on track. If we're not the right fit, you can cancel anytime. No hard feelings.
Why not just hire a full-time marketer?
A Marketing Officer in Australia costs between $65,000 and $80,000 per year. A Marketing Manager, closer to $110,000. For the same investment, you get access to a full team of specialists — design, ads, email, social, strategy — with no recruitment time, no onboarding delay, and no risk if someone leaves.
What if I need to pause my package?
Life happens. Budgets shift. Just let us know before your next billing date and we'll pause your account — no charge, no pressure. Your files, login, and history stay safe. Resume when you're ready.
Do I own the content and accounts?
Yes. Everything we create belongs to you once you've paid for it. Accounts are set up in your name. If you ever stop working with us, you take everything with you. No lock-ins. No surprises.
Do you work with my industry?
We work across professional services, health, disability, trades, retail, hospitality, fitness and community sport. If we haven't worked in your exact field, we take the time to understand your audience, your competitors, and your goals before we start.
How long before I see results?
Paid ads can start bringing leads within two to four weeks — though they need two to three months to optimise properly. SEO takes longer: three to six months for early gains, six to twelve for meaningful traffic growth. Social media generally builds real traction after three to six months of consistent posting. We set realistic expectations from day one.
What do you need to get started?
Depending on the service, access to your platforms, brand assets (logo, colours, existing content), information about your goals and what has worked before. We send you a simple onboarding form — about 10 to 15 minutes — then schedule a call to go through everything. Most clients are fully set up within one to two days. We don't charge during onboarding.
What makes Phillipjane different?
No lock-in contracts. No hidden fees. No jargon-filled reports. A marketing team for a fraction of the cost of hiring in-house. And you stay in control — your accounts, your content, your data. We earn your business every month by doing good work.

Still have questions?

We're happy to talk through your situation and help you figure out the best next step.